Attraction marketing has swept the network marketing industry over the past several years. Despite this, there are still many network marketers who, either in their zeal to promote their new business or out of ignorance, are still chasing friends and family, and even total strangers, in the hopes that someone will enroll in their business.
Attraction marketing has changed the dynamics of the industry from this old form of “push marketing” (where you try to push your business on your prospects) to the much more desirable “pull marketing” (where your prospects are pulled to your offer). With attraction marketing, you brand yourself as an expert in your niche who can help your prospects solve whatever challenges they are encountering. You are perceived as a leader, someone they want to follow.
You're selling YOU and the benefits of working with YOU.
So how do you go about attracting people folk to yourself and your personal brand? You begin by considering what pulls you to others. You are attracted to individuals who show that they are genuinely enthusiastic about you and they actually care about you; people who show that they are concerned about your challenges and have something useful to offer you that can improve your current situation.
That is the person you must become in order for others to be attracted to you and your brand. You build your private brand by forming relationships, and by providing solutions to the prospects in your niche who have problems you can help them overcome through your products or services. (Note that for network marketers your business venture counts as a product!)
Working online, using the reach of the Internet, you can establish and maintain relationships with hundreds, even thousands of people around the world using state of the art communication technologies.
Think email autoresponders. Offer something of value like a free 5-day bootcamp or other value-based content in return for their contact info. Then simply follow up until they become a customer, join your business, or opt-out of your list. Build relationships and provide phenomenal value and, over time, your new contacts will come to know, like and trust you as the leader for whom they are looking.
But, especially when you are new to the industry, how do you position yourself as the expert and leader you want to be perceived to be? Easy, you just plug into a system that does all of the heavy lifting for you.
There are numerous attraction marketing systems that are designed to supply you with the training you need and the content that can your customers improve their current circumstances. This content includes both free information and a variety of affiliate products that help you to generate income and help even the 90% of your list that will never join your business.
My Lead System Pro (MLSP) is the hottest of these systems. Its primary function is as coaching and training system that covers virtually everything you need to know to become successful as an attraction marketer. Although originally designed with the network marketing industry in mind, MLSP can help anyone in any industry who needs to learn how to generate leads and prospects online through attraction marketing.
MLSP is not a network marketing company and so it does not conflict with your primary business. In fact, it compliments whatever business you are building. You can even develop a significant income just with MLSP.
When would now be the right time for you to decide to check out attraction marketing and My Lead System Pro?
P.S. – If your upline doesn't have a step-by-step plan for your success, you need to check this out now!